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Wednesday May 16th, 2012 4:28 PM

Electric’s Torin Yater-Wallace – 2nd At Visa US Grand Prix

ELECTRIC’S TORIN YATER-WALLACE – 2ND AT VISA US GRAND PRIX | BRECKENRIDGE, CO | DECEMBER 10, 2011

The first major competiton is in the books and Electric’s Torin Yater-Wallace finishes a very respectable second place. A big congratulations goes out to Torin who was easily considered the most consistent rider in the Comp. Torin’s final run consisted of a huge double flip linked with back to back 900s, double alley-oop flat spin to a lofty 1080 to finish. Great job Torin the VOLT is proud of that performance.

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Devin Logan Crushes again at The Northface Open

Devin Logan chalks up another win in half pipe at The Northface Open in Snowpark, NZ.
With five competitions completed with four wins and a second place Devin Logan is putting down her stamp of dominance in woman’s skiing as of late.

When you win every event you are entering life is good. Devin paid some serious dues training this summer at Windell’s on Mt. Hood. Obviously it’s paying off and doesn’t look like it going to stop for a lot of years to come.

Great job Dev the whole crew at Electric is stoked on your performance. Cheers!

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Devin Logan makes it a clean sweep at 100% Pure New Zealand Games

Devin Logan makes it a clean sweep at 100% Pure New Zealand Games | August 21, 2011 | Lake Wanaka, New Zealand

Electric’s Devin Logan has just served notice that she is the force to be reckoned with. After taking the Half Pipe and the Slopestyle. Devin backs it up by taking the Big Air and winning it by over twenty points. Hard work and a great attitude is what it takes and Devin sure seems to have a little extra to spare.

Congratulations Devin Logan on your “DOMINATING” performance at the 100% Pure New Zealand Games. I’m thinking they might want to change the name to 100% Pure Devin Logan Games if she keeps this up.

Great job Devin!

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Devin Logan Cleans up at 100% Pure New Zealand Games

Devin Logan Cleans up at 100% Pure New Zealand Games | August 18, 2011 | Lake Wanaka, New Zealand

Electric’s Devin Logan comes out swinging and knocks out the field in a dominating performance at 100% Pure New Zealand Games. Devin stepped up first and claimed the top of the podium in Half Pipe. Having spent her summer training her butt off up at Windell’s in Mt. Hood, Oregon. Devin is setting her sights on dominating both Pipe and Slopestyle.

And that is exactly what she did the very next day by taking the Slopestyle and pocketing another win. Congratulations Devin on your back to back wins and continued success with the rest of your Comp’s in the Southern Hemisphere.

Way to kill it Devin!

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Electric Team Riders Dominate The North Face Competition

ELECTRIC TEAM RIDERS DOMINATE THE NORTH FACE COMPETITION | NORTHSTAR, LAKE TAHOE, CA | JANUARY 8, 2011

What a weekend for the Electric Ski Team in Tahoe. First up in the Slopestyle at the Northface Comp was park slayer Chris Logan serving notice he wants in to the X Games. With his dominating win this weekend that is exactly where he is going. Congrats to Chris for working his butt off since the first DEW Tour and getting one of the very few and coveted spots to the X Games.

Not to be out done was Chris’ little sister Devin also taking home the top spot on the podium crushing the woman’s field in very stylish fashion. Also big ups to Maude Raymond for taking third place in the woman’s slopestyle. This weekend just added three (3) more riders for Electric going to the X Games. Great job everyone, Electric is so stoked about the stellar results and to have a few more team riders make the X Games.

See you all in Aspen.

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Rachael Ray Calls Zappos.com

Rachael Ray puts one of America’s most trusted holiday shopping sources, Zappos.com, to the test! Rachael asks which snow goggle would be best for her snowboarding husband and Electric EG2 is of course her answer!

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Parker White Wins For “Breakout Performance/Rookie of the Year”

Electric's Ski Team Rider Parker White

Electric wants to send out a huge CONGRATULATIONS to Parker White who just won “Breakout Performance/Rookie of the Year” at the IF3/Newschoolers.com Awards in Montreal, Canada.

Perfect timing to go along with our Ad we are running in Freeskier Magazine. of Mr. P White himself. This kid is the future of our ski program and will be wrecking shop for years to come. Thanks Brother!

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Electric Chosen For Transworld Snowboarding’s 2011 Gear Guide

Transworld Snowboarding's 2011 Gear Guide Cover

Electric has been chosen to be featured in Transworld Snowboarding’s 2011 Gear Guide including a featured spot on their unique illustrated cover.

EG2.5 – Iikka Backstrom

Transworld Snowboarding's 2011 Gear Guide - Framed Editorial

There is a great editorial shot of Electric’s Dylan Thompson in the Framed section.

Transworld Snowboarding's 2011 Gear Guide - Goggles

In Goggles, Transworld Snowboarding chose the EG2.5 – Jamie Anderson

EG2.5 – Jamie Anderson

Transworld Snowboarding's 2011 Gear Guide - Luggage

In Luggage, Transworld Snowboarding chose the Volt Ops

Volt Ops

Transworld Snowboarding's 2011 Gear Guide - Marco Feichtner

There was a great shot of Marco Feichtner wearing the EG1 – Ammo Belt.

EG1 – Ammo Belt

Transworld Snowboarding's 2011 Gear Guide - Pro Setups - Electric's Andreas Wiig and Daniel Ek

In Pro Setups many Electric Snow Team Riders show off their board configurations including Andreas Wiig, Daniel Ek,

View Andreas Wiig’s Electric Snow Team Profile

View Daniel Ek’s Electric Snow Team Profile

Transworld Snowboarding's 2011 Gear Guide - Pro Setups - Electric's Iikka Backstrom

Iikka Backstrom,

View Iikka Backstrom’s Electric Snow Team Profile

Transworld Snowboarding's 2011 Gear Guide - Pro Setups - Electric's Jamie Anderson

Jamie Anderson,

View Jamie Anderson’s Electric Snow Team Profile

Transworld Snowboarding's 2011 Gear Guide - Pro Setups - Electric's Curtis Ciszek

and Curtis Ciszek.

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Electric Chosen For Snowboard Magazine’s 2011 Buyer’s Guide

Snowboard Magazine's 2011 Buyer's Guide Cover

Electric has been chosen by Snowboard Magazine’s 2011 Buyer’s Guide to be featured as some of “the year’s best gear”.

Snowboard Magazine's 2011 Buyer's Guide - Goggles

In Goggles, Snowboard Magazine chose Electric & Neff’s first co-op goggle.

EG1s – Neff

Snowboard Magazine's 2011 Buyer's Guide - Backpacks

In Backpacks, Snowboard Magazine chose the Suppress.

Suppress – Digital Dot Print

Snowboard Magazine's 2011 Buyer's Guide - Electric Visual

Electric also has a featured spread showcasing a great overview of all products including a great quote from Andreas Wiig.

EG2 – Half Toned

EG2.5 – Iikka Backstrom

EGB – Navy

Revolver – Black

Volt Ops – Digital Dot Print

Mass SK8 Pack – Light Grey

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Electric Featured In Nevada Ski Deals Commercial

Nevada Ski Deals just launched their 2009 – 2010 commercial and Electric is all over it. The commercial above features Electric’s Team Rider George Hjelte and Electric’s EG1s Goggle.

EG1s Goggle

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