
Tuesday February 21st, 2012 3:48 PM
Welcome to Visual Evolution… Electric is proud to showcase its genuine performance sunglasses and lenses that are validated every day by world class athletes and watermen. The following pages represent years of eyewear tradition, countless days of R&D, and the perfect combination of performance, function, and design. Electric’s focus on quality eyewear sets the highest standards demanded by serious watermen and anyone who appreciates the very best in performance eyewear and lenses.
Why do we wear Polarized lenses? At the risk of sounding scientific, when the sun’s rays hit a flat surface such as water, snow or asphalt in the road they converge like a lightsaber, get organized and bounce back with “glare.” It’s this concentration of light that causes temporary blindness, disorientation and mind-bending headaches. We don’t ask why Mother Nature gave light this power. We just don’t let her abuse it by offering unrivaled protection with our Polarized lenses.
Electric’s Polarized lenses offer 100% UV protection, high color contrast and utilize the superior glare reduction of an optical polarized filter fueled with the finest degree of craftsmanship straight from our factories in Europe. This isn’t a cheap coating and this is not a gimmick, it’s a benchmark of quality for those who demand premium lenses. Whether you are fishing in the High Sierra or simply posted at your local beach, Electric’s Polarized lenses offer performance and optical clarity far beyond the familiar. Lose the glare and further your stare.
Click Here to see the full range of Electric Polarized Sunglasses